HISPANIC OPPORTUNITIESLos Angeles Times

LAT en Español
Insert your preprint into Los Angeles Times en Español, featuring editorial news, entertainment, and lifestyle content curated by Times and Latinx editors.
Ideal For

Brands and Agencies who want to engage the Hispanic market in California and nationally 

  • California is the #1 Hispanic market, with over 60% of the population living in Southern California.
  • The L.A. Times’ and Latinx newsrooms publish quality journalism and original content that speaks to Hispanics across all generations.
  • Nearly 6 million Hispanics engage with us digitally every month, and 1 in 3 are Spanish-speaking/bilingual.
  • We have buying power: 76% of users are 25-54. 1 in 3 have a HHI of $100K+ and 69% have children in the home
Price
Starting at $2,500.00
What you get

DIGITAL: Spanish-speaking & Bilingual Hispanics

 

Los Angeles Times en Español  |  View site

  • Quality journalism and original content for Spanish-speaking and bilingual Latinos
  • 300%+ Facebook/Instagram audience growth in two years
  • 5M unique visitors and 3.1M page views per month
  • Top 5 markets outside LA: San Francisco, New York, Sacramento, San Diego, and DC

 

Los Angeles Times en Español Newsletter |  Learn more

  • Kiosco Digital features Times en Español's top stories of the week, news from other media outlets and commentary on current issues
  • Delivered Thursdays
  • 200% increase in subscribers since launch

 

Programmatic

  • Expand your reach to Spanish-speaking and bilingual Hispanics on top news, sports, entertainment, and lifestyle sites in the U.S.
  • 50+ brand-safe, Spanish-language sites
  • Access inventory from all major exchanges and inventory sources

 

DIGITAL:  English-speaking & Bilingual Hispanics

 

Latino Life |  View site

  • Covers the Issues, politics, culture, and lifestyle of the Latino community in Los Angeles and beyond

 

Latinx Newsletter |  Learn more

  • The Latinx Files focuses entirely on the American Latinx experience, including stories that capture the diversity and complexity of our communities
  • Delivered Thursdays to 31,000 subscribers


CONTACT US
Jack Leon
(213) 253-8343

Or Email Us at:
revopps@latimes.com

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Los Angeles Times
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#1 news platform in Southern California, delivering a larger audience than any local newspapers, websites, TV and radio stations.

Many advertising options are available through our self-service site, however, there are products, categories, sizes and packages that are not available through self-service. Self-service supports small business needs so not all customers qualify through this program. Please reach out to our Advertising Team for general rates as these rates are not published. If you have any questions or need assistance, please contact us or see our media kit.

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