Online ad on latimes.com with California content and on the home page

• Choice of two impressions tiers 100,000 impressions over 3 days or 150,000 over 7 days
• Ad will be posted 4 days after ad submission
• Two sizes available: Cube (300×250 pixels) or Leaderboard (728×90 pixels)
• Populate content and images in one of our predesigned templates or upload your own ad material
• Ad will be clickable, driving traffic to your website
• Multiple designs with photo options available

What is an impression?

• An impression is when the ad is displayed on the page whether the ad is clicked or not.  A single web page may contain multiple ads.   In such cases, a single page view would result in one impression for each ad displayed.

What is a page view?

• An individual viewing of a web page by a user, often counted when measuring a web site’s popularity

Where will I see my ads?

• The impressions are tracked and audited.  We can send a report that shows the number of impressions for your ad.

What is LA DMA?

• LA DMA is defined as the Los Angeles Designated Market Area.  It covers all of Los Angeles, Riverside, Ventura, Orange and San Bernardino Counties on latimes.com webpage views.

What is Run of Site?

• Run of Site means that your online display ad with each impression may appear on any page of latimes.com