Main News
Main News
Promote your business or service in the main section of the Los Angeles Times and online at latimes.com
Price:
Starting at $150
Includes:
Print
Online
Includes:
- Print
- Online
Price:
Starting at $150
For Print Only, your ad will appear in the Main News section
- Publishes Daily in Color with new modular ad sizes, designs and photo options available
For Print + Online, you get all of the above plus online placement on latimes.com
- Online ad on latimes.com with California content
- Choice of two impressions tiers 100,000 impressions over 3 days or 150,000 over 7 days
- Ad will be posted 4 days after ad submission
- Two sizes available: Cube (300×250 pixels) or Leaderboard (728×90 pixels)
- Populate content and images in one of our predesigned templates or upload your own ad material
- Ad will be clickable, driving traffic to your website
- Multiple designs with photo options available
Political, Advocacy, Movies and Cannabis Advertising
These rates do not apply to Political, Advocacy, Movie/TV or Cannabis advertising. These categories have earlier deadlines and a review process.
Contact our advertising team at 1-800-528-4637, ext. 72769 for information and to place your ad.
Political: Ad with the dominant message or purpose the election or defeat of a candidate or a proposition for public office.
Advocacy: An ad that comments about a public or controversial issue.
Cannabis: An ad that has cannabis references, imagery or information.
Movies and Television Shows: These categories are full run only, no partial distribution insertions are accepted.
Latimes.comlatimes.com is a national powerhouse, attracting over 87 million monthly unique visitors and generating over 180 million monthly page views. We reach more visitors than top news sites: BBC, VOX, Bloomberg, Reuters, Time, U.S. News and more.
Source: Google Analytics, March 2020
latimes.com is a national powerhouse, attracting over 87 million monthly unique visitors and generating over 180 million monthly page views. We reach more visitors than top news sites: BBC, VOX, Bloomberg, Reuters, Time, U.S. News and more.
Source: Google Analytics, March 2020
Reach
Print Deadlines vary by the day of the week. The calendar used for scheduling your print ad will only display start dates that are not past deadline. Online ads will be posted 4 days after ad submission. The print ad deadlines are as follows:
| To see Ad on | Submit by |
| Sunday | Thursday, 10am |
| Monday | Friday, 10am |
| Tuesday | Sunday, 10pm |
| Wednesday | Monday, 1pm |
| Thursday | Tuesday, 1pm |
| Friday | Wednesday, 1pm |
| Saturday | Thursday, 10am |
About Online Advertising
What is an impression?
- An impression is when the ad is displayed on the page whether the ad is clicked or not. A single web page may contain multiple ads. In such cases, a single page view would result in one impression for each ad displayed.
What is a page view?
- An individual viewing of a web page by a user, often counted when measuring a web site’s popularity
Where will I see my ads?
- The impressions are tracked and audited. We can send a report that shows the number of impressions for your ad.
What is LA DMA?
- LA DMA is defined as the Los Angeles Designated Market Area. It covers all of Los Angeles, Riverside, Ventura, Orange and San Bernardino Counties on latimes.com webpage views.
Ideal For: Book Retailers, Tickets, Events, Entertainment
Size
- For Print Ads, multiple sizes, designs and photo options available.
- For Online, Cube (300×250 pixels) and Leaderboard (728×90 pixels) sizes available.
latimes.com News Blend
latimes.com News Blend
Advertise on Los Angeles' top local news site
Price:
Starting at $1,530.00
Includes:
- Print
- Online
Includes:
- Print
- Online
Price:
Starting at $1,530.00
Online ad on latimes.com with California content and on the home page
- Choice of two impressions tiers 100,000 impressions over 3 days or 150,000 over 7 days
- Ad will be posted 4 days after ad submission
- Two sizes available: Cube (300×250 pixels) or Leaderboard (728×90 pixels)
- Populate content and images in one of our predesigned templates or upload your own ad material
- Ad will be clickable, driving traffic to your website
- Multiple designs with photo options available
Ideal For:
All types of business looking advertise on latimes.com
Ad will be posted 4 days after ad submission
About Online Advertising
What is an impression?
- An impression is when the ad is displayed on the page whether the ad is clicked or not. A single web page may contain multiple ads. In such cases, a single page view would result in one impression for each ad displayed.
What is a page view?
- An individual viewing of a web page by a user, often counted when measuring a web site’s popularity
Where will I see my ads?
- The impressions are tracked and audited. We can send a report that shows the number of impressions for your ad.
What is LA DMA?
- LA DMA is defined as the Los Angeles Designated Market Area. It covers all of Los Angeles, Riverside, Ventura, Orange and San Bernardino Counties on latimes.com webpage views.
What is Run of Site?
- Run of Site means that your online display ad with each impression may appear on any page of latimes.com
Los Angeles Times
REACH DETAILS
#1 news platform in Southern California, delivering a larger audience than any local newspapers, websites, TV and radio stations.
Many advertising options are available through our self-service portal, however, there are products, categories, sizes and packages that are only available through a sales representative.
Examples of categories not accepted through self-service include: Political, advocacy, entertainment industry, and medication and medical procedure ads.
Self-service supports the needs of private individuals and small business, so not all customers qualify through this program and must work with a sales representative.
If you are unsure if your ad will be accepted via our self-service portal, please contact us. To contact a sales representative, see our media kit.
Ads are non-refundable after deadline. Credit cards with international addresses cannot be processed using this site.