SportsLos Angeles Times

Sports
Promote your business or service in the pages of a top 10 Sports Section nationally and online at latimes.com
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Ideal For

Restaurants, Sports Bars, Automotive, Electronics, Retail, Tickets, Sports Training and Facilities.

Price
Starting at $357.00
What you get

For Print Only, your ad will appear in the Sports section

  • Publishes Daily in Black & white with multiple sizes, designs and photo options available

For Print + Online, you get all of the above plus online placement on latimes.com

  • Online ad on latimes.com with business, news and sports content on latimes.com
  • Choice of two impressions tiers 50,000 impressions over 3 days or 75,000 over 7 days
  • Ad will be posted 4 days after ad submission
  • Two sizes available: Cube (300x250 pixels) or Leaderboard (728x90 pixels)
  • Populate content and images in one of our predesigned templates or upload your own ad material
  • Ad will be clickable, driving traffic to your website
  • Multiple designs with photo options available

  • Sample Print Ad
    Sample Print Ad
  • Sample Cube Ad
    Sample Cube Ad
  • Sample Banner Ad
    Sample Banner Ad
Deadlines
Print Deadlines vary by the day of the week. The calendar used for scheduling your print ad will only display start dates that are not past deadline. Online ads will be posted 4 days after ad submission. The print ad deadlines are as follows:
To see Ad on... Submit By
Sunday Thursday 10AM
Monday Friday 10AM
Tuesday Sunday 10PM
Wednesday Monday 1PM
Thursday Tuesday 1PM
Friday Wednesday 1PM
Saturday Thursday 1PM
About Online Advertising

What is an impression?

  • An impression is when the ad is displayed on the page whether the ad is clicked or not.  A single web page may contain multiple ads.   In such cases, a single page view would result in one impression for each ad displayed.

What is a page view?

  • An individual viewing of a web page by a user, often counted when measuring a web site's popularity

Where will I see my ads?

  • The impressions are tracked and audited.  We can send a report that shows the number of impressions for your ad.

What is LA DMA?

  • LA DMA is defined as the Los Angeles Designated Market Area.  It covers all of Los Angeles, Riverside, Ventura, Orange and San Bernardino Counties on latimes.com webpage views.
Size

For Print Ads, multiple sizes, designs and photo options available.

For Online, Cube (300x250 pixels) and Leaderboard (728x90 pixels) sizes available.

Reach

Full Run and zoned distribution available.

DESIRABLE ONLINE USERS

  • 61% of users are age 25-54
  • 70% are home owners
  • 23% have portfolios valued at $100K+
  • Median HHI of $85,000

MONTHLY TRAFFIC

  • Unique Visitors: 17 million
  • Page Views: 158 million
Los Angeles Times reach map: full run
Los Angeles Times
Los Angeles Times
Reach details

#1 news platform in Southern California, delivering a larger audience than any local newspapers, websites, TV and radio stations.

Full Run
Reach details

Full Run

Circulation

  • 358,000

Demos:

  • Male – 54%
  • Female – 46%
  • Median HHI: $ 83,000
  • 88% more likely to have a household income $250K
  • 1 of 3 readers with HHI $100K+
  • 74% are college educated
  • 2.5x more likely to own a home valued $1MM+

Sources: Circulation: Q3 2019 AAM Quarterly report, Demos:  Scarborough LA 2019 R2

To see a detailed map, click here

Latimes.com

latimes.com is a national powerhouse, attracting over 87 million monthly unique visitors and generating over 180 million monthly page views.  We reach more visitors than top news sites:  BBC, VOX, Bloomberg, Reuters, Time, U.S. News and more.

Source:  Google Analytics, March 2020

Many advertising options are available through our self-service site, however, there are products, categories, sizes and packages that are not available through self-service. Self-service supports small business needs so not all customers qualify through this program. Please reach out to our Advertising Team for general rates as these rates are not published. If you have any questions or need assistance, please contact us or see our media kit.

Ads are non-refundable after deadline.

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